Safeguarding users in Kenya through identity checks and AML controls
KYC (Know Your Customer) and AML/CTF measures on WinWin confirm each account holder’s identity, protect personal data, and deter illicit finance in Kenya. These controls support transparency, fair play, and account protection in line with Kenyan regulatory requirements and reporting obligations.
Purpose: identity check, fraud prevention, and compliance
WinWin applies identity check and AML/CTF controls to verify users, prevent fraud, and combat financial crime under Kenyan law. These measures align the platform’s operations with licensing and regulatory requirements.
- Fair play for all participants
- User safety and account protection
- Transparency across verification and payments
- Compliance with reporting obligations under Kenyan law
- Security measures to reduce misuse of accounts
ID verification and document submission requirements
Every new user must complete ID verification before accessing or continuing to use real-money services. Verification may be repeated if information changes or risk factors arise.
- Government-issued photo identification
- Proof of address issued recently
- Confirmation of ownership for the chosen payment method
AML security measures and transaction monitoring
The platform implements AML controls to prevent money laundering and illegal activity, consistent with the Proceeds of Crime and Anti-Money Laundering Act (POCAMLA), the Prevention of Terrorism Act, BCLB licence conditions, and the Data Protection Act, 2019. Reporting obligations to the Financial Reporting Centre (FRC) are followed where required.
- Transaction monitoring to identify suspicious activity
- Automated detection rules and alerts for unusual patterns
- Enhanced due diligence for high-risk events and scenarios
- Reviews of large or unusual transfers prior to release where appropriate
- Risk scoring to tailor controls to user and activity profiles
- Sanctions and PEP screening against relevant lists
- Timely reports to competent authorities when required by law, and record-keeping aligned to regulatory requirements
Prohibited activities supporting KYC/AML compliance
Certain behaviours are restricted to uphold identity check standards, maintain security measures, and protect the integrity of the platform.
- Opening or operating multiple accounts for the same person
- Submitting forged, altered, or stolen documents
- Any attempt to launder proceeds of crime or conceal source of funds
- Manipulating systems, tools, or processes to bypass controls
- Sharing, selling, or otherwise allowing third parties to use an account
- Using payment instruments that belong to someone else
- Misrepresenting identity or acting on behalf of another person unlawfully
Non-compliance: actions and outcomes
Breaches of KYC or AML obligations trigger enforcement aligned to Kenyan law and licence conditions. The platform may act without prior notice where urgent risk exists.
Temporary or permanent account suspension, freezing or confiscation of funds linked to suspicious activity, cancellation of bets or winnings, reporting to competent authorities where applicable.
User responsibilities for ID verification and account protection
Users must provide accurate and up-to-date personal data and complete verification promptly when asked. Additional document submission may be required to clarify identity, address, source of funds, or payment ownership. Only payment methods owned and controlled by the user may be used. Suspicious activity should be reported immediately to customer support for review under AML procedures. Users are encouraged to maintain account protection practices and to follow responsible gaming guidance.
Fair play and transparency principles
The platform upholds fair play and transparency to protect users and maintain a safe environment for lawful betting and gaming in Kenya. Ongoing monitoring and security measures support equal treatment of every account holder.
- Adherence to KYC/AML standards and regulatory requirements
- Confidentiality and protection of personal data under the Data Protection Act, 2019
- Continuous transaction monitoring for suspicious activity
- Prevention of manipulation, collusion, and other unfair behaviour
- User support on safety matters and AML-related queries
- Shared responsibility between the platform and users
- Equal conditions for all verified users
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